Home builder website design
A website for custom home builders that helps clients know their number before the first meeting and shows the homes you have built. Set up Keel & Stone yourself, or send us your cost per square foot and homes you have built and it goes live within 3 business days of your photos reaching us.
The live demo is Keel & Stone, built for custom home builders, with a build cost estimator and a plan-to-home reveal. Your version gets your cost per square foot, process and homes.Open the full demo
What a home builder website needs
Six things that turn visitors into site visits. You get all six on day one.
A build cost estimator
Square feet, stories and finish level in, an estimated build cost out, from your own rates.
A plan-to-home reveal
A slider that turns a drawing into the finished home, which shows what you do in one look.
A clear building process
From lot to keys in five steps, with realistic timelines.
Homes you have built
A gallery with square footage, town and one standout feature for each.
Site visit booking
A form to schedule a walk of the client’s lot.
What is and is not included
Lot, site work, septic and pools explained, so the estimate is understood correctly.
How families pick a custom home builder
Custom home clients spend a year or more planning before they choose a builder. They want to understand the process and see homes like the one they imagine. A site that shows both keeps you on their shortlist.
Budget is the biggest source of wasted meetings. Many clients underestimate the cost per square foot. An estimator with your real rates sets expectations early and brings you clients ready to build.
Two ways to get your home builder website
Do the setup between site visits, or hand it to us and keep building. Either way, the site belongs to you.
Build it yourself
- The complete Keel & Stone website
- Spots for finished homes and plans, plus a START HERE guide
- License for one live website
- Free updates, and we fix any bug in the template
We design and build it for you
- Your homes, plans and build costs put in for you
- Hosting, security and 1 hour of edits a month for new homes and plans
- Free mockup before you pay
- Cancel anytime and keep your site
Other designs that work for custom home builders
Want a different look for your building company? These designs fit too, and we can build any of them for you.
- Ironclad
Remodeling contractor with an instant estimator. $29, or we build it for $99.
- Wexley & Hart
Luxury brokerage site with an interactive floor plan. $49, or we build it for $99.
Home builder website questions
Can I set my own cost per square foot?
Yes. The estimator uses your rates for each finish level.
Does it work for renovation companies?
Yes. We change the estimator and process to major renovations.
Can I show floor plans I offer?
Yes. We add your standard plans with square footage and a starting price.
How much does a home builder website cost?
Keel & Stone is $29, paid once, and you add your cost per square foot, process and homes with the guide. Prefer it done for you? We build it for $99, then $49 a month for hosting, security and 1 hour of edits, with a free mockup first.
Why show what is and is not included?
Clients compare builders on price per square foot. A clear list of what is included and what is extra avoids surprises later and shows you are the honest choice.
See your new website today.
Tell us your company name and the homes you build, and we will send a free mockup. No card needed.
- Text or call (904) 413-1777
- Email info@shopsitetemplates.com
- 7 days a week, 8 AM to 6 PM Eastern
- Prefer to do it yourself? Templates from $29